Decorate Your Shipments With Package Labels

08.08.2010 | Author: Sydney | Posted in Business

While package labels for shipping were once only used by the big businesses who could afford them, thanks to the internet and advances in technology, anyone can use them. Professional labels done with advanced design tools and digital printing can be ordered online with the click of your mouse. From company logos to pictures of the grandkids, labels can be personalized for work or home.

Why Use Package Labels?
Whether you are a small business or just mail packages on a regular basis, using package labels can be of benefit. Of course using pre-made printed labels saves time, but there are many other great uses for them. When marketing and branding is essential for even the home business, even small details like using distinctive package labels can set you apart from other small businesses. Consider these great reasons to use self sticking address labels:

  • Using distinctive labels can create brand identity for small businesses.
  • They are a simple and effective marketing practice.
  • They are very helpful in use for online sales and help buyers remember your name and quality of service.
  • In personal use, they can make packages from you more identifiable.
  • They can give packages a more festive look.
  • The are super easy, save lots of time, and leave you more time to focus on the other things on your to-do list.
  • They can be ordered in themes for special occasions such as Christmas, family reunions, graduation or parties.
  • They make the package, no matter what it contains, look exciting and inviting.
  • They are affordable and available in large and small quantities.

    • Is Printing My Own a Good Option?
    The advances and availability of computer programs and home printers makes printing just about anything possible. However, printing your own labels may include one important disadvantage. In most cases, the ink used in home printers is water soluble and will run or smear if it becomes wet, making reading the address impossible. Ordering your labels from an online company is much more cost effective than printing them at home as they have equipment dedicated to printing.

    How Do I Choose the Right Label?
    There are so many options available to choose from, so how do you know which one is right for you? There are many suppliers offering printed shipping labels in various grades of quality, so it is important to know your purpose, type of material to which it will be applied and how many you need. There are several things you should look for when considering which one is right for your purpose. Remember these points:

  • Should be sufficiently sticky
  • They should stand up to the process of mail sorting
  • Should be water resistant and ink should not run when wet
  • Paper quality should be durable so that it can be removed from the backing and placed on the appropriate areas without folding or wrinkling
  • Should not blend into the wrapping
  • Should properly represent the business, company or occasion
  • Should be memorable as well as functional

    • Since quality packaging labels are readily available and affordable, the last decision is just which ones fit within your budget.

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